Newsletter January: Looking to the future - how the mobile will be crucial for researchers
Guy Rolfe, Mobile Knowledge Leader at Kantar Operations, advises the companies in Kantar, the insight and consultancy division of WPP, how to utilize mobile research as well as other emerging technologies. Through his work with companies including Lightspeed Research, TNS, Millward Brown and Added Value, Guy has a unique perspective not only on how mobile is being used at present, but how it will be used in research over the next 12 months and beyond. Read the entire newsletter...






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