Mobile Research Conference

Globalpark has organized the annual Mobile Research Conference in London since 2009. The objective of the event is to share experiences, case studies, applications and trends from researchers, end-clients and academics.

Over 120 delegates gathered in London at the 2010 event o to debate best practices and share mobile research experiences. Research legends Liz Nelson, Richard Windle. Mick Couper and Marek Fuchs presented alongside researchers from MESH Planning, InSites Consulting, ThinkTank and Kantar and Coca-Cola, as well market shapers including Paul Berney from the Mobile Marketing Association and Nick Lane from MobileSQUARED.

The main theme? Whether you plan for it or not, respondents are increasingly likely to participate in surveys using their mobile phones. And the opportunities mobile research offers go well beyond data collection, offering enriched insights, access and convenience.

Wondering what other experts think about the potential of Mobile Research? Find out!


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The Mobile Research Conference group on LinkedIn is aimed at scientific and corporate researchers, business developers and executives from Market Research, Marketing, Customer Relations Management and Human Resources
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