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Videos [ Market Research Mobile World 2011 USA - Part 4 ]

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Screenshot	Rating	Title
		Ethics & best practices - panel discussion by Harry Vardis Expert Roundtable & Activation Session moderated by Harry Vardis. Delegates co-created actionable plans to foster change within their firms based on learnings from the event
		Social media measurement: searching the holy grail by Michael Wolfe Social media measurement: in search of the holy grail. Presented by Michael Wolfe - Senior Director of Marketing Science - BBDO.
		A new paradigm or a strategic enhancement? by Michael Francesco Alioto Mobile surveys - The 5th methodology: a new paradigm or a strategic enhancement? Presented by Michael Francesco Alioto - Vice President, Marketing Sciences - Gongos Research.
		Shouldn't we try to be smarter about surveys? by Andrew Jeavons Now we have smartphones, shouldn't we try to be smarter about surveys? Presented by Andrew Jeavons - President - Survey Analytics.
		Mobile app usability research for brand engagement by Maritza DiSciullo & Elaine Offley How mobile app usability research can strengthen brand engagement. Presented by Maritza DiSciullo - Vice President, Member Research & Intelligence - Navy Federal Credit Union & Elaine Offley - Member Research Strategist - Navy Federal Credit Union.
		The future of market research - panel discussion by Leonard Murphy The future of market research: what does the current market tell us? Round table discussion moderated by: Leonard Murphy.

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